Golin HarrisCapabilities
Capabilities
Global PracticesSpecialty ServicesAnthrographics: Consumer SegmentationBrandguage: Strategic Analysis & PlanningChange: Corporate Social Responsibility Confianza: Hispanic Marketing Dialogue: Integrated Media EngineEngage: Activism Issues ManagementGadget: Consumer ConnectivityGeoImpact: The Growing Power of SustainabilityInsidedge: Internal CommunicationsIntegration: Multicultural CommunicationsLongevity: Aging Issues & Opportunities Panache: Asian-American Marketing Trust Branding: Brand Positioning & MarketingTrust Communications: Media & Message Training
Panache: Asian-American Marketing
Panache Panache is our specialty Asian / Asian-American communications practice. Answering the needs of the increasing number of Asian-related enterprises, Panache provides support to Asian organizations entering the U.S. and U.S. companies going to Asia. Panache possesses a broad knowledge of the Asian-American market, assisting companies to reach this important and growing segment of the population. The Panache team is multi-lingual, with language skills in Mandarin, Cantonese, Tagalog, Japanese and Spanish. Panache knows that Asian outreach requires specialized knowledge of the niche communities and are proud of our experience in reaching out to diverse Chinese, Filipino, Indian, Vietnamese, Korean and Japanese communities.

 

Contacts:
Sharon Sim-Krause
Thought Leader
ssimkrause@golinharris.com